Gold Medal All-Purpose Flour is the perfect baker’s companion in any kitchen, large or small Gold Medal flour is one of the oldest and most respected names in baking, and with 12 pounds of Gold All-Purpose Flour on hand, kitchens are ready for anything Gold Medal All-Purpose Flour has an illustrious history. The standard for premium flour was set in 1866 when entrepreneur C.C. Washburn opened his very first flour mill. A legend was born when Washburn decided to put his flour to the test and enter as a contestant in the Millers’ International Exhibition. The very first competition for millers in Cincinnati, Ohio, the contest awarded the “Gold Medal” to Washburn’s flour, which took home not only the grand prize but also a new name. Flour is an important staple in any kitchen. Present in virtually every baked good, it’s important to have a consistent supply of flour. Gold Medal is particularly useful for baking white breads and cakes, as Gold Medal will not add its own color. Bake the whitest breads, cakes, and other confections with confidence. UPC: 016000502697 Weight: 0 lbs RKU: SAM809852